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The irreverent attitude behind the Don’t Fly campaign suggests BA, which has taken itself rather seriously in the past, is softening its image somewhat. Indeed, in the run-up to the games, BA also ran a tongue-in-cheek ‘bag race’ advert that portrayed the airline’s baggage handling service as a race between different pieces of luggage. Bradley Cooper shares a laugh with Maestro co-star Carey Mulligan at 2023 Gotham Awards... before being honored with Cultural Icon and Creator Tribute In the short-term, this aircraft will be heading to New York tomorrow (19th February), and Chicago. (20th February).Shane Warne's children reveal they believe the legend 'might still be with us today' if he'd taken one simple step before that fateful trip to Thailand Additional airlines began to pass into BEA’s ownership and in 1967, the Government recommended a holding board be responsible for BOAC and BEA, with the establishment of a second force airline, resulting in British Caledonian being born in 1970. Chaos on Ryanair flight - thousands of feet in the sky: Moment screeching passenger is left with a bloody nose after 'fight breaks out' on plane travelling from Bristol to Tenerife Sydney Sweeney looks unrecognisable with brunette hair while filming the upcoming survival thriller Eden in Australia

Van der Post explains that while the Olympics enabled BA to experiment with campaigns, the brand as a whole is also “loosening up” in a bid to win new customers. He points out that his status as a Dutchman and coming into BA from a different industry has helped to provide the fresh perspective the airline was looking for when it hired him.

Megan Good clings to actor boyfriend Jonathan Majors in New York the day before his domestic violence trial begins - as it's revealed case may include ex-girlfriend's testimony Airmiles relaunches as Avios on 16 November, and the separate loyalty programmes run by British Airways Executive Club (BA Miles) and Iberia (Iberia Plus) will also use this name.